WordPress has a long and varied history. It was first released in 2003 as a blogging platform and since then evolved into the leading content management system the world over. And recent research shows it won’t be giving up that title anytime soon.
| Technology | Usage | Change since 1/10/21 | Market share | Change since 1/10/21 |
| WordPress | 42.9% | +0.3% | 65.1% | -0.1% |
| Shopify | 4.3% | +0.3% | 6.5% | +0.3% |
| Wix | 1.9% | +0.1% | 2.9% | +0.2% |
| Squarespace | 1.8% | +0.1% | 2.7% | +0.1% |
| Joomla | 1.8% | -0.1% | 2.7% | -0.2% |
© W3Techs.com
So why is WordPress the CMS of choice?
There are quite a few answers to this question but they can perhaps be narrowed down to three main points.
01. It’s cost effective
The open source platform is ideal to build on. Amateurs and WordPress developers alike have a stable and feature rich CMS to work with that can be extended with fields and plugins to construct a myriad of complex sites.
A good example of this flexibility is WooCommerce, the popular WordPress eCommerce plugin. With it you can create a secure and feature rich online shop that utilizes the power of WordPress. In fact, WooCommerce proved to be such a success, it is now by far the most popular open source eCommerce solution.
| Technology | Websites | % |
| WooCommerce | 34,853 | 3.49 |
| Shopify | 26,980 | 2.7 |
| Magento | 10,618 | 1.06 |
| Squarespace | 3,011 | 0.3 |
© trends.builtwith.com
02. It’s user friendly
Not everyone works with computers, and even the most savvy internet user can find CMS systems confusing and difficult to navigate. But WordPress has a clean and clear interface that makes creating and editing pages and posts a breeze. And this intuitiveness extends to WooCommerce. If you’ve ever used Magento to sell online you’ll be surprised at how easy it is to sell with a WordPress eCommerce shop.
03. It’s great for SEO
SEO is not only central to site visibility but also vital for trust and credibility. WordPress sites tend to be easy for search engines to index and when used with an SEO plugin to optimize pages, posts or products, you have full control over how Google sees your website.
Build a better website with WordPress
Looking to build or redesign your website on WordPress? Get in touch today and let’s create a fast, secure, and scalable site that works for your business.
