People rarely look beyond the first page of Google search results so it’s important to get on page one and and stay there. These free SEO tools can help highlight any problems your site has that need fixing.
01. What’s my SERP
Track your keyword rankings and monitor how your SEO efforts are performing over time.
Whatsmyserp lets you check where your website appears in search results for specific keywords, helping you understand what’s working—and what isn’t.
02. Google Analytics
Understand how visitors interact with your website.
Google Analytics provides valuable insights such as session duration, pages per visit, bounce rate, and traffic sources. This data helps you make informed decisions to improve user experience and conversions.
03. Google Search Console
Monitor your site’s presence in search results and fix issues that could hurt your rankings.
With Google Search Console, you can track keyword performance, identify indexing issues, and receive alerts directly from Google about your site’s health.
04. Google My Business
Google My Business helps your business appear in local search results and on Google Maps—making it a powerful tool for lead generation.
05. Bing Webmaster Tools
Don’t ignore additional traffic sources.
Bing Webmaster Tools offers similar insights to Google Search Console and can help you optimise your site for Microsoft Bing users.
