Case Studies / International Institute of Marine Surveying USA

International Institute of Marine Surveying USA

The International Institute of Marine Surveying USA branch, promotes the practice of marine surveying throughout the USA with the support of the IIMS Head Office in the UK and its resources.

The Brief: Delivering a Modern, Professional WordPress Web Design for Marine Surveyors Across the USA

Our task was to create a visually engaging and user-friendly WordPress website for the International Institute of Marine Surveying USA. The website had to effectively represent the US regional branch and showcase local and international marine surveying resources, news, and events.

The Approach

We implemented a clean and minimalistic responsive website design to ensure easy navigation and a professional look for marine surveyors.

The homepage features a striking hero image that resonates with the US, and it acts as an information hub where members can explore regional and international news, marine resources, and qualifications for Continuing Professional Development (CPD).

We integrated dynamic content using RSS feeds to automatically update the site with the latest content from IIMS HQ daily.

Screenshots


The Result

The new custom WordPress website helped increase user engagement by 30%, provided seamless access to up-to-date international marine surveying content, and improved search rankings for marine surveyors in the USA.